VW GOLF WORLD PREMIERE
LIFE HAPPENS WITH A GOLF
THE CULT LIVES ON
A world premiere for Germany’s cult car.
Life happens with a Golf and we bring it to the whole world with a celebrity packed live event.
No car compares to the Golf. To launch Volkwagen’s Golf 8 we realized not only an audio-visual stage concept but a whole content format around the premiere event on October the 24th.
The holistic idea of Quinton’s Concept included a celebrity-studded red carpet, glamorous presenters and on-stage interviews with Volkswagen car designers and engineers. The entire show – including the final vehicle unveiling – was broadcast live via Facebook and Gomex.
WHAT’S YOUR GOLF MOMENT?
First car? First holiday? First kiss? Almost every German has a Golf Story – for the world premiere famous Golf fans like the manager of the German national soccer team, Jogi Löw, or upcoming actress Emilia Schüle, shared their personal Golf stories along with the Volkswagen designers and engineers who gave passionate insights on building the ultimate cult car.
These stories may be made in Germany but they touch Golf fans all over the globe.
THE RIGHT PARTNER FOR EVERY CHALLENGE
We love bringing special moments to life. For the launch of the new VW Golf, our specialized team in Wolfsburg and Düsseldorf worked hand in hand with our friends at Quintons Concept. From live broadcasts and TISAX-compliant shooting of the still-secret vehicle to breathtaking visual experiences – our team is up for any challenge.
