FLAMINGITION
Skoda asked us to create social media films to feature the new Elroq. Even more special, it is still a secret car and covered in a nicely designed camouflage wrapping.
To feature the elegance and ground clearance of the Elroq, an analogy to flamingos was drawn. We start the films with dynamic camera movements along our specially – from scratch designed CGI flamingo, with an unexpected transition into the real footage that we produced in three locations in Spain.
BE MORE ELROQ
Behind the Scenes of a spectacular Skoda Elroq filming project in Spain!
The challenge? shooting with an Erlkönig in Spain, capturing drone-like shots without an actual drone. Using a drone pole and another vehicle we called the ‚Spanish Arm‘, we created dynamic visuals and later enhanced them with digital 360° camera movements.
We shot on three locations: Madrid offers impressive architecture, the Spanish countryside features colorful and rich landscapes, including these lovely lavender fields (as you can see), and the seaside is home to striking pink lakes.
We were responsible for the entire creation including 3d assets, video-footage production and postproduction.
THE UNIQUE SKODA
Sound Tonality
We all know the sound of internal combustion engines, but what does the future sound like?
We captured the sound of the electric Elroq with highly sensitive microphones and later created an audiovisual journey through nature with a sound design that is second to none.
Enjoy listening!
btw: Skoda spent over 2,000 hours testing and composing acoustics to give the best electric engine experience possible with the new elroq.