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DWS Investor
Conference 2025

Project credits

Client
DWS Group
Agency
Insglück
MUSIC
Raffael Seyfried & Julian Priessen
Head of 3D
Christoph Schmitz
Special Thanks
Make Mami Proud
Stage set with DWS logo, LED elements and anniversary 25 at the DWS Investor Conference

THE SOUND OF 
FINANCE 

DWS brought together influential financial leaders to celebrate its 25th anniversary at the Alte Oper Frankfurt. The financial world is an industry in transition—shaped by infrastructure, digitalization, and AI.

Inspired by the location, “The Sound of Finance” created a dialogue between artificial intelligence and classical live music. We used AI to translate the performance of the MSCI Index into music, transforming its highs and lows into a captivating composition—accompanied by breathtaking visuals and a light show.

White light beams sweeping over the audience at the DWS Investor Conference 2025
Large glowing 25 IK anniversary logo in purple light at the DWS Investor Conference 2025
Stage set with DWS logo, LED elements and anniversary 25 at the DWS Investor Conference

MSCI World Index as AI-Generated Music Theme

The Sound of Finance is a groundbreaking dialogue between classical music and artificial intelligence. Using AI, we transformed the performance of the MSCI World Index over the last 25 years into a musical theme. The music was generated directly from the data—an attempt to give financial movements a sound.
The result is a compelling blend of musicians, AI, media, and light that unfolds on stage—immersive, powerful, and unlike anything you’ve heard and seen before.

Orchestra on stage before LED screens and red lighting at the DWS Investor Conference 2025
White light beams fanning over a packed concert hall at the DWS Investor Conference 2025